Katja Kapustina

Sales Enablement, Leadership & Management Coach

London, UK

Make your Purpose

Attract, engage, and retain your talent


60 mins




Katja Kapustina

Working in various positions (from Customer Support, Sales in SMB, Enterprise, new Business Development, Account Management) and in different verticals in male-dominated environments (technology, SaaS), I have first hand experienced the challenge of staying motivated in changing environments with high pressure while supporting and mentoring other team members and colleagues. You are not getting the best from your team if you are not at your best. How can you be the best Manager to your team or employees? How does your vision of your management style differ from what your company and employees expect from you? As a coach, I help you unlock your potential and/or your team to gain clarity on situations or topic to make progress. I provide support by facilitating your decision-making process or by encouraging you to get into action and make change happen. My coaching clients are positively impacted by my interventions and benefit from the skills that I have. These skills include understanding the core drivers of an organisation and teams, active listening, powerful questioning and being able to notice cognitive trends that are limiting my clients’ ability to achieve goals.


I have a combination of over 10 years of sales experience in technology, eCommerce and industrial companies with a portfolio of skills that I use to coach individuals to high-performance.

In addition, my Accredited Diploma in Transformational Coaching, Animas Center for Coaching is which is recognized by both the International Coach Federation and the Association for Coaching.

Relevant Credentials:

  • Bachelor, Business Administration, Stockholm University (2009 - 2012)
  • Accredited Diploma in Transformational Coaching, Animas Centre for Coaching (2017)
  • Export Management, Stockholm International Business School (2006-2007)

How I can help:

I'm on a mission to spread more happiness, productivity and engagement at workplaces, and inspire and coach individuals, teams and leaders to high-performance so they and their clients can enjoy work and make their purpose.

What to expect:

  • Languages: English, Swedish, French, Russian
  • This will be a virtual session based on GMT timezone
  • You will need a wifi connection, audio (headphones) ,video capabilities for best results
  • You will receive a session feedback email within 24 hours

Tips before the call:

How can you wake up in the morning and be excited to go to work?  Make a list of blockers that prevents you from thriving and document how long this has been happening.


“Katja is a fantastic coach, who listen carefully and helps one come up with his or her own light bulb moments that lead to lasting change. I highly recommend her! The experience gave me lifelong nuggets of wisdom that I can use in all aspects of my life.”

—  Sandi Dhillon, Chartered Surveyor at Cabinet Office

“During my coaching sessions with Katja I got introduced to some very useful tools for Decision Making and in the area of Personal Development.  After our sessions I was always filled with a lot of motivation to take actions further. I am absolutely sure we will be working together again shortly!.”

—  Jessica Scharppf, EMEA Digital Sales Programs at Micro Focus (former HPE)

Keywords / Areas of Focus:

Cancellation policy

Any booking can be cancelled and fully refunded within 24 hours of meeting confirmation.  

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